We love tinkering and thinking until we find a simple yet ingenious solution. The end result is often a product that no one has ever thought of before.

HOOKABIKE, a bike carrying system for backpacks, was born out of many ideas in 2017. The first idea that gave us the confidence to launch PUSH components.

The DROPAFORK, the simple fork lowering system, and the PADABIKE, a small but ingenious bike guard, followed. Even though we had to part with DROPAFORK again with a heavy heart.

With the purchase of our own van (VW Crafter) came new ideas and we launched the first products of the PUSHrack system in 2021. A completely rethought bike rear carrier for campers that can now also transport skis, cross-country skis, snowboards and e-scooters!
Since mid-2023, we, Lenz and Betti, have both been fully focussed on PUSH components.

Since our PUSHrack system has been very well received to our delight, we are also working at full speed on smooth processes, a great customer experience and personal customer support. But you can be sure that we are also constantly hatching new ideas, just like chickens laying fresh eggs. The next products are already in the starting blocks!